Bandhan travelled to Mumbai on 22^nd February, 2017. An evening of music and entertainment was organized at the Taj President Hotel, Cuffe Parade, Mumbai, to celebrate the bond of trust that exists with their key customers. 6 ERA of Customers from 1960 to 2010 year were felicitated at the event.

The audience were enlightened about the unique loyalty program by Tata Motors that offers exclusive privileges like:

• Accidental Death Insurance till 10 lacs
• Hospitalization Cover till Rs. 50,000
• Privileges offered by TATA Emperor and TATA Delight loyalty program Cards

The event was presided over by Mr. R. Pisharody Executive Director (Commercial Vehicles) who launched the TATA Delight and TATA Emperor logos at the event, and Mr. Sanjeev Garg, Global Head – Customer Care, (Commercial Vehicles).

The program included a special Performance by award winning singer Abhijeet Bhattacharya.